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Faculty of Business
UNB Saint John

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MBA in Business Development and Professional Sales

The only program of its kind in Canada

UNB Saint John is proud to offer Canada’s first business development and sales specialization as part of its one-year intensive MBA Program.

The program is designed to create business development and sales professionals who are competing and winning in an environment where business development is fueled by professional sales. It is accredited by the Certified Professional Sales Association and allows students who complete requisite courses to challenge for their Certified Sales Professional Designation.

Add revenue to your bottom line

Join successful, relationship-driven companies who have embraced a sales and business development culture by investing in your team.

Build your expertise in negotiation, data analytics and decision-making

Take your career to the next level with courses in the art of negotiation, the value of data analytics and the science of decision-making.

The negotiation courses will equip students to understand the causes and consequences of conflict, explore methods of reducing the occurrence of conflict, examine conflict resolution models, and understand and apply negotiation and dispute resolution principles.

The data analytics course will provide students with the foundational knowledge of analytics and data-driven decision-making, empowering professionals from C-suite executives to front-line salespeople to solve problems and make strategic decisions.

Students will also take a deep dive into behavioural economics to understand how consumers make decisions and how to manage interactions through the decision-making process.

Learn more

Reach out to our MBA team to learn more about a one-year MBA on UNB’s Saint John campus.

Unleash your potential with our one-year MBA

Invest in your future. Learn how to apply to the Faculty of Business.