Diploma in Technology Management and Entrepreneurship
|TME3113||Business Planning and Strategy in an Entrepreneurial Environment||3 ch [W]|
An introduction to business planning and strategy concepts in start-up and early stage technology-driven businesses. The course addresses a wide spectrum of functional activities in a dynamic business enterprise including finance, operations, human resource management, change management, sales/marketing, and customer relationship management. Business analysis, communication, and planning skills are developed and students are introduced to shifting business paradigms in the global, digital economy.
Prerequisite: 80 credit hours of approved courses, or permission of the TME program Chair.