Masters Business Administration

MBA7862Competitive Technology Intelligence2.5 ch
Competitive technology intelligence (CTI) includes the processes, structures and systems involved in the development of analyzed information that is used to support decision affecting the investment and/or leverage of technical resources. CTI is used by firms that operate in industries subject to rapid technological change and in which entirely new or different technologies will be needed within five years, firms with technology intensive products and/or processes, and firms possessing extensive R&D portfolios. This course discusses the application of business and competitive intelligence techniques to the understanding and analysis of technology acquisition, diffusion, management, protection and transfer.