Jeff Mundee

Jeff Mundee has been an instructor of Game Design for over ten years, teaching programs at the Art Institute of Vancouver, the Gaming and Animation Institute of Fredericton, and now with UNB’s Culture and Media Studies Department in the Faculty of Arts.

He teaches Game Studies, Game Design, and 3D Production courses for the Media Arts and Cultures program. He has mentored hundreds of students, many of whom are now professionals in the digital games and interactive media sectors.

Jeff is a Game Design and Development Director with over twenty years of experience in games and immersive media, working in a wide range of roles, projects, and companies. His professional credits extend back to the early 2000s and include experience with major studios such as Electronic Arts and Activision.

He contributed to internationally recognized franchises including FIFA, Dragon Age, Fight Night, Skate, Dead Space, Need for Speed, and Sleeping Dogs, alongside extensive work in indie, serious, educational, and mobile game development. This blend of large-scale production and applied innovation continues to inform his teaching and research practice.

Guided by a long-standing interest in games for social impact, Jeff served as Director of Design at First Mobile Education and co-founded Reframe Games in 2016 to develop games and applications addressing real-world challenges.

Through Spandrel Interactive, he continues to lead multidisciplinary teams delivering projects in gamification, UX, and XR for academic, non-profit, public, and private sector partners. His work emphasizes applied research, accessible design, and the translation of emerging technology into meaningful learning and engagement outcomes.

At UNB, Jeff has contributed to the development of institutional capacity in immersive media and games research through initiatives including the Significant Play and Research in Games (SPRIG) Lab, the UNB XR Association, and the Games and Culture Research Group.

He collaborates with UNB researchers and partners in areas spanning HCI, XR, and AI-informed simulation, including applied VR projects that connect health education, community training, and interactive design.

This ecosystem-facing work complements his teaching by creating pathways for students to engage with contemporary research methods, production pipelines, and industry-relevant practice.