Business Administration

BA2611Business Data Visualization3ch (3C)

Communication is one of the most important skills for business leaders. To explain a new idea, to persuade management to take actions, or to achieve consensus with business stakeholders, data is key. This course deals with how to visualize business data for effective communication. Presenting business data in a way that enables one to grasp the implications of the data easily is more important than ever, given that business data is generated at an exponential rate and that more companies are employing evidence-based management. Through hands-on exercises with computer tools frequently used in companies, students will have opportunities to learn how to explore and visualize business data for effective communication.

Prerequisites: Completion of 30 credit hours.