ADM 1165 Business Communications | UNB

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College of Extended Learning

Business Communications

Subject Course No. Credit Value
Management ADM 1165 Three (3) credit hours

This course examines the "real" world of business communications from writing effective e-mail and business letters to planning and delivering informative presentations. Focus is on acquiring business writing and presentation skills. Other communication variables, such as non-verbal messages and interpersonal skills, are also covered in this course.

Instructor: Lizabeth Lemon-Mitchell (please contact the instructor to request an up-to-date syllabus)
Prerequisite: None.

Note: This course is required in the Bachelor of Business Administration (BBA) degree program offered at UNB’s Faculty of Management and students normally complete it during their first term of study. While this course is available to all students, non-BBA/UNB program students who wish to take it for credit should consult with their program advisors prior to applying to ensure it meets their program requirements.

Why take this course?

Business communications is a powerful skill that will help you advance your career, the organizations you work with and the communities you serve. This course takes a practical approach to help you:

  • Become familiar with the essential components of professional oral and written communications.
  • Get skilled in planning and executing oral and written messages with precision, clarity, and accuracy.
  • Gain experience and build confidence in your ability to be a professional and authentic communicator.

Course details

Students have six months from the registration date to complete the course. All course exams and/or assignments must be completed by the designated end date.

Assignments and examinations

  • 9 x Quizzes (5% total)
  • 1 x Business Information Skills Certificate - modules 1 & 2 (5%)
  • 5 x Module Exercises (15% total)
  • 1 x Informative Email Message (5%)
  • 1 x Persuasive Memo (15%)
  • 1 x Short Report (20%)
  • 1 x Informative Presentation (15%)
  • 1 x Persuasive Pitch (10%)
  • Discussion forums (10% total)

Fees and payments

There is a $150 non-refundable/non-transferable online fee per course in addition to applicable tuition & fees. Learn more about tuition and fees and methods of payment.