E. Stephen Grant
E. STEPHEN GRANT, Professor, joined the Faculty of Business Administration in 1993 and is a member of the Entrepreneurship and the Marketing Areas. Dr. Grant received the Faculty of Business Administration Excellence in Teaching Award in 2009 and the UNB Merit Award in 2005 for his performance in research, service, and teaching.
Dr. Grant has a record of extensive service with the Faculty. His service has included multiple terms as area coordinator, Associate Dean Research and Outreach (2001-2005) and Associate Dean, Programs (2007-2008).
He is a member of the editorial boards of Industrial Marketing Management, the Journal of Relationship Marketing, and the Journal of the Academy of Business Education.
Stephen's current research interests include: customer service and satisfaction, entrepreneurship and measurement scale development. His research has been published in various journals, including: the Journal of Personal Selling and Sales Management, the Journal of Marketing - Theory and Practice, and Marketing Education Review. In addition, he is co-author of three textbooks for leading business publishers.
Learning and Pedagogical Scholarship
Peer Reviewed Books or Book Chapters
Marketing, 2nd Canadian Edition. Toronto: Houghton Mifflin, 2009. (with William M. Pride, O.C. Ferrell, and Karen Blotnicky).
Discipline-Based Scholarship
Peer-Reviewed Journal Articles
Predicting New Product Success or Failure: An Examination of U.S. and U.K. Practices, Journal of Comparative International Management, 10(1), 50-65. (with D. Berkowitz and B. Wren).
Conference Proceedings or Presentations
Developing and Assessing Entrepreneurial Programs: The Case of a New Program in Atlantic Canada. In Proceedings of the International Council for Small Business World Conference. Halifax, N.S. 2008. (with M. Wielmaker, A. Gaudes, D. Mitra, and K. Murdock).
Contributions to Practice
Technical Reports
Analysis of the Data Obtained from the Questionnaire Administered from the E-town Hall Website (Part B - Qualitative Analysis). Report for Industry Canada prepared as part of a national policy review of antenna siting and approval in Canada (contract #5008449) Released on the Web: http://www.antennareview.ca/english/results.htm; printed as Appendix C to Report On: The National Antenna Tower Policy Review, Industry Canada Registration #54220B. (URL: http://strategis.ic.gc.ca/epic/internet/insmt-gst.nsf/en/sf07012e.htmll).
Interviews and Newspaper Content Analysis: The New Maryland Tower Site Investigation; Executive Summary Report. Completed as Phase I of Industry Canada contract #5008449. Printed as Appendix D to Report On: The National Antenna Tower Policy Review, Industry Canada Registration Number 54220B (see above item).
Contact Information
E. Stephen Grant
Professor, Marketing
Ph.D., University of Memphis
Office Phone: (506) 458-7327
Office Location: 342 Tilley Hall
