Masters Business Administration

MBA6115Market Opportunity Analysis3 ch
Designed to enable students to develop and implement a market opportunity analysis for an entrepreneurial venture. Analysis normally performed by a small team who consult with the instructor, identified experts, and other participants. Course deliverables include a research proposal and the completed research report that must be philosophically sound and practically oriented. Prerequisite(s): MBA 6303 or equivalent & permission of the instructor. MBA 6313 preferred but not required. Students do not need to be involved in the Activator™ program.