Faculty: Faculty of Business
Degree(s): Bachelor of Business Adminsitration
Campus: Saint John
University of New Brunswick Saint John BBA students who choose a concentration in Marketing acquire the knowledge and skills to obtain entry-level positions in almost any industry in the private and public sectors, as well as in non-profit organizations.
Whether they find careers in marketing departments or specialty marketing agencies, our graduates help businesses and organizations better understand their customers through product development, purchasing, sales, marketing strategy, advertising, public relations, media buying and selling, event promotion and coordination, market research, and brand management and development.
For a concentration in Marketing in the BBA program, you must complete a minimum of four courses (12 credit hours) from those courses designated for Marketing.
For admission requirements, select "Business" in our admission requirements tool.